Campaigns - traffic.
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Road
traffic accidents in the European Union annually claim more
than
40.000 lives and leave more than 1.7 million people injured.
At an estimated cost of € 160.000.000.000.
Which
is € 92.000 per accident.
Optimal
investment analasys show best results are gained
in reducing city accidents related to
Alcohol, Intersections, ,
Pedestrians, Speed, Two-wheelers.
Over
the years we have become specialists in successful 'inter-active' traffic
campaigns in the E.U. Our concepts are an eye-catching, untraditional
advertising mix, that saturates a problem and geographical area - and
show real reductions in accidents.
Such campaign have been proven most cost effective to local government
and similar concept campaigns in the EU have reduced specific accident
target areas with 20 % +.
Copenhagen, Denmark has set a target for a 40 % reduction in serious
accidents by 2012; they are on target with e.g. a 16 % drop in car accidents
in 2002. We are proud to be aprt of that campaign.
We
offer, already proven, turnkey solutions.
Easily adapted and managed in accordance with your priorities.
Please ask us for a quote or idea.
Traffic accident reduction is a fiscal
as well as a political must.
